Archive for July, 2006

Weather Google Map

Auto Date Thursday, July 27th, 2006

As to a previous post I had mentioned we have been building the weather system for Search and Go it’s just about finished now and we should be able to roll-out the weather system next week. There has been issues in getting this mapping accessible as possible. The only way we found around it (for the time being) is building within a table-less environment to get is as standards compliant as we could. In the future we will work more at making this meet standards. I believe a lot of that should come from Google themselves as they actually provide the mapping.

We are quite pleased with the outcome of the Search and Go weather forecast system especially with the recent upgrades to the mapping API. We had debated to what mapping we should use. Several issues played a large part, namely budget and flexibility. We found that Google met both criterion easily with the free use of their Google Maps API and that they constantly work on upgrading their mapping… this suits us fine.

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Deep Linking Architecture

Auto Date Thursday, July 27th, 2006

One of my favourite subjects is portal architecture from an SEO perspective. While a lot of SEO’s and webmasters will concentrate on the top level of a website structure – there should be consideration for the lower levels. It makes perfect sense to put your most important services at the top then drill down. This can be a little difficult when you are optimising a portal that has important information that may be buried deep due to the folder architecture. A while back we were asked to consult on a project that had this very problem – the company that owned the portal were very reluctant to redevelop because of the cost involved. They were willing however to restructuring the content.

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